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Is Customer Loyalty Overrated?

December 29th, 2016 by Purpose Unlimited According to A.G. Lafley and Roger L. Martin, in the new issue of Harvard Business Review, “Marketers spend a lot of time – and money – trying to delight consumers with ever-fresher, ever-more-appealing products.” However, as they continue, customers tend to make their buying decisions quickly and often automatically. In other words, they look for the familiar – things that are easy to buy. As a business owner, what’s the best way to approach this dilemma? They offer some great insight in their article, Customer Loyalty is Overrated. According to the authors, here are… Read More

December 29th, 2016 at 11:41am

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The Real Value of Post-It Notes

December 29th, 2016 by Purpose Unlimited According to Erik Barker, in his article, How 5 Post-It Notes Can Make You Happy, Confident and Successful, regular reminders, even if little, can not only keep you on track, but also help you remember the good things in life. And who doesn’t need that in a world where the media plagues us with negative information, that at the end of the day, adds zero value to our lives(?) Quite simply, research shows that thinking about good, positive things, actually does make us happier as people. Studies also show that regular reminders can help… Read More

December 29th, 2016 at 11:26am

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Business Etiquette Essentials…

December 27th, 2016 by Purpose Unlimited As Aine Cain states in her recent article, 22 Business-Etiquette Rules Every Professional Should Know, having an understanding of etiquette rules is essential if one chooses to put their “best foot forward,” so to speak… Aine’s list is taken from a book entitled, The Essentials of Business Etiquette, by Barbara Pachter. In her book, Barbara writes about specific things that business professionals must know in order to conduct themselves appropriately in professional, yet social settings. After reviewing Cain’s article, here are seven things that stuck out to us at Purpose Unlimited: Stand when you’re… Read More

December 27th, 2016 at 10:24am

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Giving what is most difficult to give: What Doc Lunsford taught me about Christmas

By Jim Whitt The following story about Doc Lunsford was published on December 23, 1991. It remains one of my favorites. So much so that I decided to make it a tradition and share it with our subscribers each Christmas. At a time when Christmas seems to have lost much of its meaning in our hectic lives, it is my sincere desire that this story about Doc would remind us of what we are truly celebrating. Have a Merry Christmas and a Purposeful 2017. We called him “Doc” – Doc Lunsford. I never knew how he came by the nickname… Read More

December 19th, 2016 at 9:40pm

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Have You Stepped Into The Leadership Trap?

December 19th, 2016 by Purpose Unlimited Are you committed to developing your people, or do you simply find ways to do the job yourself? If you fall into the latter category, you’ve fallen into the Leadership Trap. In a recent article, entitled The Single Most Obvious Leadership Trap, business coach Kelly Riggs states that this often happens because organizations select new leaders based on that individual’s personal accomplishments. In other words, their ability to get things done. Unfortunately, this often occurs at the expense of training and developing their people. As Kelly points out in his article,”the quickest way to… Read More

December 19th, 2016 at 10:40am

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Leading with Purpose Video Message: The Missing Ingredient in Motivation

In this week’s Leading with Purpose Video Message, Partner of Purpose Unlimited, Nathan R Mitchell, discusses the missing ingredient in employee motivation, and what you as a leader and/or business owner, can do about it. All articles written by Jim Whitt, Nathan R Mitchell, and Sondra Whitt, are copyrighted; however, if you want to repost or reprint them you have our permission to do so. Just include this at the bottom of the article: “Reprinted from the Purpose Unlimited Digest: For a free subscription, go to PurposeUnlimited.com. Copyright ©2016  Purpose Unlimited.”

December 5th, 2016 at 10:29am

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Why Change Is Difficult When Leaders Won’t Change

December 2, 2016 by Purpose Unlimited When it comes to change in companies, it’s often just plain difficult. Quite simply, with regards to change, failure tends to be more common than success. According to a recent article by Ron Carucci entitled Organizations Can’t Change if Leaders Can’t Change With Them,  Carucci states that, “In a survey of nearly 3,000 executives about the success of their enterprise transformation efforts, McKinsey discovered the failure rate to be higher than 60%, while Harvard Business Review conducted a study that suggested more than 70% of transformation efforts fail.” As the article suggests, if executives… Read More

December 2nd, 2016 at 2:15pm

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7 Good Reasons to Fire a Bad Boss

December 2, 2016 by Purpose Unlimited As you and I both know, or at least should know, good bosses (in other words, great leaders), bring out the best in their people. Likewise, a bad boss (in other words, an ineffective leader), brings out the worst in their people. Good leaders deliver results; bad leaders unpredictable ones. They also create organizational chaos, confusion, and a toxic work environment that ultimately threatens the health of team members, and/or the financial health of the organization as a whole. According to Kevin Kennemer, in a recent article on LinkedIn, here are seven good reasons… Read More

December 2nd, 2016 at 12:14pm

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Never Forget a Name Again!

December 2, 2016 by Purpose Unlimited Do you eve find it difficult to remember someone’s name? I know I do. What is it that makes remembering someone’s name so hard? According to Nicolas Cole, in a recent article on Inc.com, “it’s usually because you’re focused on a million different pieces of information at once. For example, you are thinking about what you are going to say next; how you’re going to respond next; and you’re even aware of other people around you, and what they may be saying as well. As a result of all of this data overload, when… Read More

December 2nd, 2016 at 12:03pm

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The Trick to Teaching Old Dogs

by Jim Whitt Who said you can’t teach an old dog new tricks? I wanted to know so I did an internet search to find out and guess what? No one is credited with coining that age-old axiom. I don’t think anybody wants to take credit because it can be proven that dogs, hogs, horses and humans — of any age can indeed be taught new tricks. Take my dentist for example, who is in the process of changing his business model. He decided to partner with another dentist who possesses skill sets he doesn’t. My dentist doesn’t do implants… Read More

December 2nd, 2016 at 11:33am

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